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The transaction is consistent with Shiseido’s “Win 2023 and Beyond” strategy.
December 7, 2021
By: Lianna Albrizio
Associate Editor
Shiseido Americas Corporation, a subsidiary of Tokyo-based cosmetics company Shiseido Company, Limited, has completed the sale of Bare Minerals, Buxom and Laura Mercier to AI Beauty Holdings Ltd., a company formed by Advent International, company officials announced today. “Today’s announcement represents another step in our strategy to become a leading personal beauty wellness company,” said Ron Gee, president and CEO of Shiseido Americas and Global M&A leader. “Shiseido remains ...
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